Zipper, a startup that builds tools to simplify marketing for gyms, just raised $500,000 in a friends and family funding round.
Kerry Ritter, Zipper CTO
“Our focus is purely on product development and growth right now. We’ve built our customer base, we have a steady ARR,” Chief Technology Officer Kerry Ritter told bizblip. “Our goal now is to expand on the things that customers have been asking for, and then continue to drive growth in organic acquisition to expand our capabilities.”
Bootstrapped since launching in August 2022 the company started out as a marketplace connecting coaches and trainers with customers, but soon pivoted to developing a tech stack to help small businesses, particularly gyms, streamline their marketing efforts by integrating tools like a website, payments, CRM and email marketing into a cohesive solution. Two co-founders, one in St. Louis and the other in Boulder, Colorado, the company employs three contractors (in addition to the two full time founders).
The fresh capital from friends and family will enable the company to accelerate product development, expand its feature set based on customer feedback, and invest in marketing and sales efforts to drive further growth and acquisition.
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