HomeTraq just got accepted into the RevTech Labs FinTech Accelerator in Charlotte, NC – and picked up $50,000 in an equity investment along the way. HomeTraq is a three sided marketplace between home buyers, real estate buyers’ agents and banks.
Mark Gorman, HomeTraq CEO
“Charlotte is one of the largest financial hubs. And there’s many banks, credit unions, mortgage companies that are based out of there,” HomeTraq CEO Mark Gorman told the 4thEst8. “Our goal is to get hooked up with some of the big national banks and take this nationally as quickly as possible.”
Gorman says RevTech has a focus on fintech, and has the connections that he’s looking for. HomeTraq offers home buyers the ability to get an agent to open up a house they want to see without commitment or being automatically put on that agent’s call list. The St. Louis startup distributes its platform through banks, credit unions and mortgage companies to help them retain customers.
Founded in 2019 the platform has customer banks in St. Louis, Jefferson City, Columbia, Mo. and since late 2020 Kansas City and partnered with BeyondHousing. HomeTraq has six full time employees and six part time contractors. The company landed an Arch Grant, is in a Capital Innovators cohort, and has won a handful of pitch competitions. Altogether it raised a bit over $900,000 in seed money.
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