Wellness platform DemiTool has been quietly in development since its formation in November 2019, but now exits Beta and dives into customer acquisition with its first product.
A new product launch from DemiTool, a St. Louis based company founded in November 2019, is set to impact their future growth.
Marlon Gonzalez, DemiTool co-founder
“ ‘Sync Tool’ is a three-step synchronizing tool used to assess and monitor the wellness of individuals and communities, DemiTool co-founder Marlon Gonzalez told bizblip. “Sync Tool is a way to ask the proper questions starting with, for example, sleep and food. If students aren’t sleeping, and no one knows that, then everyone is suffering in the background. But the moment that you identify, hey, you know, the average sleep in our school is six and a half hours during the week. And like nine and a half during the weekend, we’re clearly there’s a disconnect between the five days a week where students are essentially sleep-deprived, and then them trying to catch up on it on the weekend. But we can also repeat that process for mental health or physical health, essentially having a very holistic way of thinking about wellness.”
DemiTool has two full time employees and is ‘bootstrapped’, except for $1000 pre-seed it garnered in 2019 from the Holekamp Seed Fund. The company is now focusing on customer acquisition. The product is available for both individuals and communities, and Gonzalez says DemiTool is currently focusing on schools in particular.
“Having the global version of Sync Tool allows us to show potential customers what the tool is and what the outcome is. And then from there, it allows us to have a deeper conversation with the customer, because we already have a proof of concept. And then additionally, it allows us to identify the people who are actually the decision makers, and so in a school, that could be the principal, or that could be the head of the health and wellness office, or that could be the head of the athletics department. And then from there, it will allow us to have a better conversation about what the tool can do for them.”
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